Partners and suppliers are the biggest competitive advantage for some, while for others they present an obstacle. Thankfully we live in an era of globalization, where geographic barriers are shrinking and the internet has overcome obstacles to integration with suppliers worldwide.
In interactions with suppliers you act as the client, making you a better customer and allowing the supplier to offer you better terms. Integrations with their information systems, connecting into their Supply Chain and reaping the benefits offered by e-commerce, can provide advantages in relation to suppliers. In this way, the supplier will be cheaper, which will likely make them more affordable for you.
An interesting strategy that is now relatively easy to achieve, is the search for new suppliers. Through the rational use of technologies such as the world wide web and internet telephony, the cost of discovering and connecting with new suppliers fast approaches zero.
Awareness of the fact that we live in a global Information Society may become an important factor in the long-term success of your business.